KMK Klinkier

Problem

KMK Klinkier, a seller of thousands of colorful bricks and clinker tiles, faced the challenge of digitizing the company, especially in customer service. The existing sales process did not meet the expectations of increasingly demanding customers. The company needed tools to enrich the customer journey, assist in choosing the most convenient offer, and improve its image as a brand offering comprehensive products and services.

Actions

Needs Analysis: Conducted an in-depth analysis of the client’s functional requirements, identifying key areas needing improvement.

Technological Consulting: Advised on selecting appropriate technological solutions that best meet the company’s and its customers’ needs.

Platform Design:

• Custom Online Store: Built a custom e-commerce platform from scratch using Sylius and Symfony, tailored to the specifics of the construction industry.
• Offer Personalization: Implemented features allowing customers to personalize orders, such as choosing colors, sizes, and quantities of products.
• Integration with Logistics Systems: Connected the store with warehouse and logistics systems, streamlining the order fulfillment process.
• Educational Module: Added a section with educational materials, guides, and inspirations for customers.

User Experience Optimization: Designed an intuitive interface, facilitating navigation and the purchasing process.

Testing and Deployment: Conducted comprehensive functional and performance tests before launching the platform.

Solution to the Problem

The new, fully customized sales platform enabled KMK Klinkier not only to sell products online but also to provide customers with a rich shopping experience. Thanks to dedicated solutions in logistics, after-sales service, and education, the company could better meet customer needs and stand out from the competition.

Client Achievements

• Increase in Online Sales: A 50% increase in sales within the first six months after launching the platform.
• Improved Customer Satisfaction: Enhanced service and additional educational materials led to increased positive reviews and customer loyalty.
• Strengthened Brand Image: The modern and functional platform elevated the brand’s prestige, presenting it as an industry leader.

Why Us?

The client chose us due to our ability to conduct a thorough needs analysis and experience in creating advanced, client-tailored solutions. Our consulting in technology selection and flexibility in project approach made us the ideal partner for KMK Klinkier.

Further Cooperation

We continue to collaborate with KMK Klinkier in software development, version upgrades, and creating additional functionalities and modules. We also provide technical support under an SLA agreement.

New Opportunities

• Expansion into New Markets: The platform is scalable and ready to serve international customers.
• Innovations: Ability to introduce new features, such as augmented reality for product visualization.
• Enhanced Data Insights: Advanced analytical tools allow for better understanding of customer behaviors and offer customization.